Managing freelancers becomes increasingly complex as teams grow and work across borders. Wunder, a creator marketing agency working with more than 50 freelancers, faced invoice chaos, cross-border payment challenges, and hours lost fixing payment errors each month.
With Abillio, Wunder simplified the process of managing freelancers, standardizing invoices, running bulk payouts, and saving over 30 hours monthly across the team.
Wunder – creator marketing agency
Wunder is a full-service creator marketing agency. The team manages creator accounts end to end, including strategy, editing, day-to-day posting, and growth.
Operating from Riga with a distributed team, Wunder helps creators grow their reach on Instagram and build their subscriber base on OnlyFans.
The Challenge of Managing Freelancers Across Borders
Cross-border tax and compliance
Managing freelancers internationally raised tax and compliance questions. Wunder needed to pay contributors in the Philippines from a Latvian company, which created potential double taxation risks.
Handling payments manually added complexity and increased the administrative burden on the accounting team.
Paperwork and invoice chaos
Freelancers submitted invoices in different formats and often with missing details. Fixing invoice errors and clarifying information created delays in payouts and required significant follow-up.
For a team managing dozens of freelancers, this quickly turned into a time-consuming process.
Founder time lost to payment puzzles
Bank transfers sometimes arrived with shared banking fees deducted. This meant freelancers occasionally received less than expected, leading to partial payments, additional transfers, and more communication with contributors.
For Wunder’s founder, managing freelancers often meant spending hours resolving payment issues.
“Abillio makes it possible, and it makes it easier. I don’t have to message 40 people about invoices anymore.” – Lauris Kalniņš
Why Wunder Uses Abillio for Managing Freelancers
1. One place for invoices
The team lead in the Philippines now sets up and standardizes invoices for freelancers. Instead of dealing with inconsistent formats and missing information, everything is organized in one system.
2. Simplified tax handling
Managing freelancers across countries can introduce tax complications. Routing payments through Abillio helps reduce double taxation risks and simplifies documentation.
3. Bulk payments
Multiple freelancer invoices can be consolidated into a single payment. This reduces the time spent processing payments and minimizes the risk of errors.
Results
Time back for the team
~20 hours per month saved for the team lead who used to fix invoice errors and missing details.
~10 hours per month saved for the founder by avoiding follow-ups and payment corrections.
Fewer mistakes
While the initial setup takes a similar amount of time, there is far less rework after payments are processed. Standardized invoices and structured payment flows reduce errors.
Smoother payouts
All freelancers outside Latvia are now paid through Abillio. Bulk payments run smoothly and freelancers receive consistent payouts.
Looking Ahead
Wunder plans to keep scaling its current operating model, with Abillio as the default system for managing freelancers and cross-border payouts.
Lauris recommends the platform to other companies, especially Latvian businesses. He describes the customer support as responsive, with a dedicated person handling questions quickly.
NPS: 7 out of 10, trending toward 8.
